Victoria Rose Aesthetics

At Victoria Rose Aesthetics, I focused on developing tailored ad strategies that reflect both the clinic’s high end brand and the needs of their specific target audience. My role involved more than just creating visually polished content. I worked hands on to analyze audience behaviour, identify key drop off points within ads, and make data informed decisions about what needed to shift in the messaging, structure, or delivery.

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Every ad was built with intention, tested, and refined. After identifying what was or wasn't resonating with viewers, I would adjust the content in the middle of the funnel and rerun the campaign to improve performance. This iterative approach allowed us to launch successful ads that were not only beautiful, but also effective in driving leads and engagement.

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I collaborated closely with the clinic to ensure all content aligned with their service goals and seasonal promotions, and that the tone reflected the voice of founder and nurse injector Victoria Rose. The result was a strong, data backed strategy that elevated brand visibility and supported real business growth.